SteadPoint
Environmental Graphics
for
Insurance Office
SteadPoint
Environmental Graphics
for
Insurance Office
SteadPoint
Environmental Graphics
for
Insurance Office



An office interior as storied as the building it calls home.
When SteadPoint relocated to downtown Birmingham's 100+ year-old John Hand Building, they needed an environment that respected the space and made the brand unmistakably present. Working with the Brand Neue team, I created interactive installations, wide-ranging material applications, and internal messaging rooted in SteadPoint's mission—resulting in a space that feels earned, intentional, and alive.
SCOPE
Environmental Design Historical Research Messaging Development Experiential Design
ADDITIONAL CREDITS
Agency: Brand Neue ECD: Brooke Smith
An office interior as storied as the building it calls home.
When SteadPoint relocated to downtown Birmingham's 100+ year-old John Hand Building, they needed an environment that respected the space and made the brand unmistakably present. Working with the Brand Neue team, I created interactive installations, wide-ranging material applications, and internal messaging rooted in SteadPoint's mission—resulting in a space that feels earned, intentional, and alive.
SCOPE
Environmental Design Historical Research Messaging Development Experiential Design
ADDITIONAL CREDITS
Agency: Brand Neue ECD: Brooke Smith
An office interior as storied as the building it calls home.
When SteadPoint relocated to downtown Birmingham's 100+ year-old John Hand Building, they needed an environment that respected the space and made the brand unmistakably present. Working with the Brand Neue team, I created interactive installations, wide-ranging material applications, and internal messaging rooted in SteadPoint's mission—resulting in a space that feels earned, intentional, and alive.
SCOPE
Environmental Design Historical Research Messaging Development Experiential Design
ADDITIONAL CREDITS
Agency: Brand Neue ECD: Brooke Smith




Magnetic tiles are colored according to a predefined key and stuck to the wall to form a visualization of SteadPoint’s culture and statistics.

Magnetic tiles are colored according to a predefined key and stuck to the wall to form a visualization of SteadPoint’s culture and statistics.

Magnetic tiles are colored according to a predefined key and stuck to the wall to form a visualization of SteadPoint’s culture and statistics.



The offset geometry of the 'd' and 'P' in the wordmark becomes a repeating design language across walls, materials, and signage throughout the office.
The offset geometry of the 'd' and 'P' in the wordmark becomes a repeating design language across walls, materials, and signage throughout the office.
The offset geometry of the 'd' and 'P' in the wordmark becomes a repeating design language across walls, materials, and signage throughout the office.













The iconic “Heaviest Corner on Earth” seal embedded into the sidewalk outside the building provided inspiration for a piece of art that speaks to SteadPoint’s impact in Birmingham and beyond.

The iconic “Heaviest Corner on Earth” seal embedded into the sidewalk outside the building provided inspiration for a piece of art that speaks to SteadPoint’s impact in Birmingham and beyond.

The iconic “Heaviest Corner on Earth” seal embedded into the sidewalk outside the building provided inspiration for a piece of art that speaks to SteadPoint’s impact in Birmingham and beyond.






©2026 Lane Mullins. All Rights Reserved.
©2026 Lane Mullins. All Rights Reserved.
©2026 Lane Mullins. All Rights Reserved.
©2026 Lane Mullins. All Rights Reserved.
